Not your traditional marketing agency.
Your community’s story is unlike any other–written by the people who live, work, and make memories in your downtowns, town squares, and neighborhoods. When your community is ready to meet its potential, CIB will help you tell your story with a solid foundation of market and economic research. Traditional marketing agencies can offer you traditional marketing strategies, but CIB understands the unique needs of municipalities. Trade in the marketing agency price tag for plans built with economic development and destination marketing principles baked in from the start.
Economic Development Strategy
Our team connects the marketing, branding, communications, and public relations plans to economic development strategies for optimal success.
CIB can help your community define strategic goals, identify target audiences and messages, and create customized marketing tactics.
What makes your community unique? What is the vision for the future and how should actions be prioritized to achieve that vision? CIB Marketing will help you get there.
Vision can only get so far until your stakeholders can see themselves in your plans. Our guides for communication with stakeholders will garner support, solicit feedback, and improve adoption.
Web and Digital Strategy
Research shows that the number one channel to reach target audiences is online. CIB will craft content marketing strategies for your website and social media that will bring leads to you.
Public Relations Strategy
We will work with you to make sure you have a well-rounded approach to reinforcing your message—and meeting your business goals—across all the channels you touch.